I CHOSE AVERIA AS MY HEADLINE TYPEFACE after falling in love with its origin story. Its designer, Dan Sayers, created it by ‘averaging’ all his existing fonts. This perfectly represents how I’m the product of the people I’ve worked with. From CEOs to interns, I’m blessed to have met so many who’ve taught me so much. And now you can meet them too.



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Agency Heads



Nancy | TBWA

The best part of my job is a ‘Nancy meeting’. The sharpest, most lucid human I’ve ever worked with. Watching her work is an experience of a lifetime.
Merlee | Dentsu (fka DM9)

I’ll always admire how she built a place where you could do the best work of your life. The entire infrastructure was built to get great ideas produced.
Jasel | Forward, ex-AKQA

It was a stroke of luck that Jasel was my MD when I made CD. I witnessed how a leader creates instant impact, makes tough decisions, and turns things around.
John | BBH

Taught me the most important lesson: Kindness. He let me learn from—rather than pay for—my mistakes. Showed me the work can get even better if I became a better man.



Mentors



Fred | FF Founder

To this day, I still can’t believe I got mentored by a legend. Drastically raised my entire game—trained me to think more visceral, more epic, more visual. My most transformative career experience.
Andrew | Petch&

The biggest break of my career was when Andrew, a Droga protegé, became our ECD. Over a 4-year apprenticeship, he taught me everything I know.
Al | TBWA, ex-WK

My writing/film/surviving-NY mentor. He doesn’t just rewrite my copy—he’s rewritten my entire source code, making me more rigorous, considered, and brave. My most gruelling apprenticeship, but also the most rewarding.
Eric | ex-WK, ex-AKQA

Taught me about pedigree—told endless stories about how ‘WK guys’ ‘operate at another level’, told legends about the ‘WK family tree’, and even introduced me to some of ‘WK greats’.



Partners



Bastien | TBWA

Best creative I’ve ever worked with. Craft. Concept. Creative direction. Every day I learn something new. I’m just lucky to be along for the ride.
Carlos | AKQA

The GOAT. Greatest pure art director I’ve ever seen. Doesn’t just work in every style and medium, he’s legit the best craftsman in every single one.  

Bubs | AKQA, ex-DM9

Greatest maker I ever met. While most ‘art+code’ creatives are actually more tinkerers/producers, Buboy can really create everything himself at a best-in-class level.
Bibs | DM9

First partner. Learned how you’ll never be as good solo as with the perfect cohort. We won 20+ Grand Prix together, and it’s been a thrill seeing him #staywinning.



Creatives



JB | FF

Best I ever saw at finding big ideas in the smallest things.
Joe | AKQA, ex-FF

Prime example of a ‘senior creative.’ Consummate pro.
Tom | ex-PARTY

Never met anyone who understood the internet with such utter clarity.
Marjorie | BBDO

Epitome of immaculate French craft.


Ashley | TBWA

Best part of being a CD: working with senior teams. And Ashley and Holden are among the best duos I’ve worked with.
Holden | TBWA

Their scripts are the Glengarry Leads, they’re project saviors, the team you hire first when starting an agency.
Gaston | BBH

Another legendary senior team. You just know Gaston and Omar will be legendary founder-CCOs one day.
Omar | BBH

I loved how their US experience armed them for real work on big brands, while their awardy background gave it edge.


Jason | Nike, ex-AKQA

Smartest person I ever managed. Challenged me non-stop, which made me so much tougher.
Pierrick ex-FF

Epiphanic seeing him bring classic French craft to areas like digital design, motorcycles, DeLoreans.
Pete | JWT, ex-FF

Best pure storyteller I ever met. Learned heaps seeing Thai creativity firsthand.
Sarah | Leo Burnett

Most naturally gifted single-visual thinker—and most prolific. 30+ ideas per review, all killer, no filler.


Deng | ex-BBH (FL)

Mind-opening how she drew inspiration from less expected sources—luchadors, BDSM, burlesque, to name a few.
Kara | ex-BBH (FL)

Most fearless writer I ever met. Led Hyper Court copywriting despite never having followed basketball.
Sonali | ex-FF ex-AKQA

Fascinating hybrid style : East meets West, Classical meets Digital, Story meets System.
Tin | We Are Unlimited

Showed me what I could become IF ONLY I were 100x sharper and faster and better.    


Matteo | Lowe, ex-BBH

Fastest learner I’ve ever met. Great taste. Hustle guy you need on every project.
Zac | Lowe, ex-BBH

Does it all: design, code, etc. Pulled overnight 3D job to save Unlimited Stadium.
Dillah | BBH

Best I ever worked with at : 1) pop-culture driven ideas 2) Getting shit done.
Chelsea | AKQA

Youngest I ever managed, but among those who taught me the most. Best at digital activation that’s conceptually brilliant AND stuff-kids-would-actually-do.



Belen | TBWA

Most talented intern I’ve ever seen—as good if not better than many seniors. We’re beyond lucky she picked the TBWA offer.
Grace | BBH

My proudest moment was seeing Grace and Jereek—both not even 19 then—effortlessly take on the huge project that was Hypercourt.
Jereek | BBH

My second proudest moment was when they won their first D&AD Pencils.
Sam | TBWA

Innate understanding of utterly simple, pure ideas. Huge heart. No surprise he’s already won Yellow Pencil.



Production



Joel | ︎, ex-AKQA

I survived AKQA thanks to Joel. I knew less-than-nothing about digital production—and got mentored by the best at it.
Karim | BETC, ex-FF

BETC Global Head of Film production. Needless to say, working with him was a masterclass.
Sam | BBH

Greatest pure producer I’ve ever had. Before Sam, I thought I hustled hard. She taught me I had no clue what hustle is.
Aurora | FF

Still don’t know how Aurora never said no, yet always delivered working builds on time and within budget.




Client Service



Sid | BBH

My partner on Nike. The GOAT. If client service were a sport, he’s the generational talent who has it all—will, skill, smarts, savvy, leadership, and disdain for anything less than a championship.
Kate | ex-AKQA

No one knows money like Kate. In a year, we grew Budweiser to the agency’s second largest account.
Guillaume | ex-FF

Forget life lessons—it was revelatory working with an account director with so much more taste and culture than I’ll ever have.
Junnis | ex-RGA, ex-Saatchi

Working with your spouse rarely works out. But she really is the best AD I’ve ever worked with. Taught me poise, strategy, presenting and defending work, building genuine relationships with client, and just being a better person.