One giant step for running.


The world’s first full size LED running track.
The world’s most innovative training environment.

WATCH THE FILM ︎






The biggest footprint since Neil Armstrong.


The Lunar Epic’s sole featured innovation that pushed running forward.
We launched it with an experience that matched it step for step.







Race Your Biggest Competition : Yourself.


On your first lap, RFID tracks your time and pace.
This data generates an avatar you race on your second lap.
Beat it and you race against your new top time.
Pushing you to always better your best.
 




Lunar. Epic.


Figures our build partner loves:
492 LED panels.18 custom supercomputers.
A figure we love:
1,624 runners in 11 days.







Are we running tomorrow?


Unlimited Stadium is no one-off. Like every Nike creation,
it’s ‘built to the specifications of the world’s greatest athletes’.
8 modes based on the 8 fundamental run types.
An avatar library of running legends like Mo Farah.
Running form correction. Robust progress tracking.
It’s the first step in the future of running training.


︎
Clio Grand Clio
Cannes 15x
D&AD 8x
One Show 7x
Webby Winner
Gunn Report Top 10 Most Awarded Campaigns of the Year

 ︎ 
Concept, Creative Direction, Copy Aste
Creative Team ZAM
ECD Scott McClelland
Producers Sam Dalton, Lesley Chelvan, Phil Dabrowski
Art + Code PARTY NY, Birdman
Physical Build Jack Morton
Photography Xander Angeles c/o Edge of Light
Video Tower of Doom
Agency BBH