One giant step for running.
The world’s first full size LED running track.
The world’s most innovative training environment.
WATCH THE FILM ︎
The Lunar Epic’s sole featured technology that moved running forward.
We launched it with tech that matched it step for step.
Race Your Biggest Competition : Yourself.
On your first lap, RFID tracks your time and pace.
This data generates an avatar you race on your second lap.
Beat it and you race against your new top time.
Pushing you to always better your best.
The biggest footprint since Neil Armstrong.
Some figures our build partner likes quoting:
492 LED panels weighing eight tons.
7800m of optic fibre cables.
18 custom computers.
A figure we love quoting:
1,624 runners in 11 days.
Are we running tomorrow?
Unlimited Stadium is no one-off. Like everything Nike creates,
it’s built to the specifications of the world’s greatest athletes.
8 modes based on the 8 fundamental run types.
A library of guest avatars like Mo Farah.
Robust progress tracking.
It’s the first step in the future of running training.
Clio Grand Clio
One Show 7x
Gunn Report Top 10 Most Awarded Campaigns of the Year
Concept, Creative Direction, Copy Aste
Creative Team ZAM
ECD Scott McClelland
Producers Sam Dalton, Lesley Chelvan, Phil Dabrowski
Art + Code PARTY NY, Birdman
Physical Build Jack Morton
Photography Xander Angeles c/o Edge of Light
Video Tower of Doom